AI as your operator

Daawn doesn't show you data.It runs the analysis.

The AI strategic partner that reads your Amazon data, proposes the test worth running, tracks the result, and ships you the answer. Built for consumer brands that need an analyst, not another dashboard.

Live data from one of our brands
Daily revenue
$42.8M trailing
+12.4% WoW
Source: clean_kachava.daily_kpiUpdated 2 min ago
GMV under mgmt
12.4%
$0M+
Customers tracked
8.1%
0K
Cohorts modeled
+3 this Q
0
Time to live
vs 6 weeks (legacy)
0h

Live numbers from a portfolio brand currently running on Daawn. Your dashboard, fresh every morning.

Trusted by consumer brands doing eight figures and more on Amazon

Ka'ChavaICONICMoon JuiceZYVACSIALive Long
The platform

Six pages. All live. All animated by AI.

The dashboard your team actually opens. Every page answers a question your operator already asks every week, and Daawn keeps watching after you close the tab.

01Live

Daily Pulse

Mobile-first morning check

Four numbers, one chart, your top SKUs. The screen you scan while coffee brews.

02Live

Period Intelligence

Period over period

Daily, weekly, monthly, yearly. Where last week beat or missed last year. Where the line bent.

03Live

SKU Microscope

Every ASIN, every metric

Sortable, filterable, instant. Find the SKU quietly tanking before it shows up in the topline.

04Live

Cohort LTV

What Power BI never managed

Heatmap of every monthly cohort with MOIC, CAC, payback. Three pivoted views, reconciled to your finance model.

05Live

Executive Briefing

The board view

Daily, weekly, monthly, yearly snapshots. Reconciles to your existing BI tool to the penny.

06Live

Core KPIs

Cross-check ready

All 22 pacing measures in one flat table. Same definitions as your legacy tooling, faster.

Cohort LTV engine

The cohort view Power BI never quite managed.

Every monthly cohort. Every month offset. MOIC, CAC, payback, contribution. Reconciled to the modeled payback your finance team already trusts. Refreshed every night.

89 cohorts modeled2,292 monthly rowsReconciled to ±2%
Cohort LTV
MOIC view, by acquisition month
Last refresh: 3 hr ago
M1
M3
M6
M9
M12
M18
M24
Jan'24
Feb'24
Mar'24
Apr'24
May'24
Jun'24
Jul'24
Aug'24
Sep'24
Oct'24
Nov'24
Dec'24
Cohort LTV intensity
Period intelligence
This week vs last
+14.6% wow
Mon
+25.8%
Tue
+17.1%
Wed
+60.0%
Thu
+4.4%
Fri
+20.0%
Sat
+17.4%
Sun
+21.4%
Prior period
Current period
Period over period

The line bent. Daawn knows where.

Every metric, sliced daily, weekly, monthly, yearly. Where last week beat last year. Where Thursday softened. Daawn surfaces the shifts, you ask the why.

The strategic partner

Daawn surfaces. Proposes. Tracks. Learns.

Most analytics products show you the past. Daawn does the analysis a senior operator would do, every night, and ships you the test worth running this week.

SurfacedSponsored Products

Hero SKU bid raise

Daawn flagged Sponsored Products ACoS creeping 18% on your hero SKU. Suggesting a tightened keyword target.

Expected lift
+6.2% ROAS
RunningCohort LTV

Subscribe & Save price test

5% SnS discount vs 10%. Hypothesis: subscriber LTV unchanged at lower discount, contribution lifts.

Expected lift
+$2.10 LTV
WonBuy Box %

Variation pack consolidation

Merged duplicate variation SKUs into a single parent. Buy Box win rate predicted to rise 4 points.

Expected lift
+5.1% Buy Box
SurfacedReturning rev

DSP retargeting reactivation

Returning customer cohort behavior diverged from trend. Daawn suggests a DSP retargeting window.

Expected lift
+12% returning
01

Surfaces what matters

Daawn watches your account and flags the shifts that need attention.

02

Plans the test

Proposes the actual test: target, period, expected lift. You approve or modify.

03

Monitors performance

Tracks daily against the hypothesis. If it works, you see it. If not, you hear why.

04

Learns your brand

Every result feeds Daawn's understanding of your specific account.

22 pacing measures

One dashboard. Twenty-two metrics. Reconciled to the penny.

Every KPI your finance team or your board asks about, in one flat view that ties to your legacy BI stack to the cent. Same definitions, same numbers, ten times faster.

Why Daawn

Built for operators, not for license counts.

The Power BI and Looker comparison most analytics products skip.

AI as your operator, not your tool

Daawn reads, reasons, proposes, tracks. The dashboard becomes the conversation, not the destination.

Built for portfolios

One brand or six. Daawn handles cross-brand without per-seat license friction.

Grounded in your data

Not generic best practices. Daawn knows your category, your seasonality, your specific operating pattern.

Your warehouse, your data

Your raw data lives in your BigQuery or ours. Never locked in.

A manifesto

Analytics that show you the past is a museum.Daawn is a strategist.

Power BI was built to render queries. Looker was built to host models. Both belong to a world where the human did the thinking and the dashboard did the displaying.

Daawn is the inverse. Daawn does the analysis. Daawn proposes the test. Daawn watches the result. The dashboard becomes the conversation. You ask the question, the answer is already waiting.

Beyond Amazon

Amazon is where we start. The operating layer is the destination.

We built Daawn on Amazon because that is where the data is richest and the operating loop is fastest. The next surface is your full commerce stack: Shopify, TikTok Shop, Walmart Connect, DTC ads, CRM. Same AI partner, same operating loop, every channel.

FAQ

The questions operators actually ask.

How long does setup take?

About 24 hours. We OAuth into Seller Central, pull 60 days of history, and your dashboard is live the next morning.

Where does my data live?

You can land it in your own BigQuery or ours. Either way, encrypted at rest, your access controls, no third-party sharing.

Can my team use it?

Yes. No per-seat fees. Your whole org sees the same numbers, on desktop or mobile.

What about pricing?

Engagement-based. We quote your specific stack on the intro call. Brands typically save the cost of two BI seats in the first month.

What if I already have Power BI or Looker?

Daawn replaces them or runs alongside. Most clients sunset their BI tool within 90 days because Daawn ties to the warehouse directly and the AI layer does not exist in Power BI.

Who is behind Daawn?

Daawn is built by Antidote, an operator group that runs and grows consumer brands on Amazon. We built the platform we wanted as operators.

Wake up to your business.

Daawn shows you what is coming for your brand on Amazon. Before anyone else sees it.

Get a demo